Heineken 'Digital is Now'
Builder of residence, working & living pleasure
Design thinking, design sprint, UI/UX design, webdevelopment
Not just any construction company
It was our job to put more emphasis on the human touch. By creating the right customer journey, the intended target group is addressed and this gives a boost to the overall brand experience gets a boost.
Choosing the right communication tools and determining the strategy provide the connection with their clients that Plegt-Vos strives for. They give their audience the optimal experience, always interacting with their customers and receiving sincere recommendations in return.
An honest content marketing strategy
How do you define where the interest of your website visitors lies? A well-thought-out content marketing strategy results in the visitor getting the information that corresponds to his or her areas of interest. Always keeping in mind the culture and business vision of Plegt-Vos as the main starting point.
Customized content marketing
Click behavior is monitored and based on the most clicked content items on the homepage are automatically set up for new visitors. Thanks to user experience, the platform can always be optimized and expanded with new customer-centric information.
All of the Plegt-Vos concepts had their own website and positioning. We've taken these innovative concepts back to their roots, where they are at their best, within "Plegt-Vos". They perfectly reflect how open-minded Plegt-Vos' approach is to the construction world. By using micro animations, we give these concepts that extra bit of attention on the homepage.
Leading by example
Plegt-Vos, as a builder, is progressive and open-minded. With their open culture, short turn-around times and a big sense of responsibility. They have been adapting to a changing environment for over 115 years. The online world of today is fast paced as well and Plegt-Vos is always at the forefront of this. We've found each other in this shared ambition and that is why we have been their online partner for over 6 years now.